Insights
Key quotes and takeaways from every conversation on the record.
Pixmove Games
“Right now, simply making a good game is no longer enough. Evolving into a media company isn't just an option — it's a necessity.”
Severin Vervald
CPO
Ordo Ignis
“Two players can have identical metrics while being driven by completely different motivations. Departments have handoffs. Players don't.”
Benjamin Cohen
Founder
Evoplay
“When we saw that the format could work across different markets, visual styles, and tournament moments, it stopped being just one successful title.”
Zhanna Tarakanova
PR Team Lead
G.Games
“We asked ourselves how we could bring true competition to slots — in the same way that it exists in video games.”
Helen Walton
Chief Commercial Officer
NEXTPredict
“People stay because they feel like they belong to something good.”
Alina Moskalova
Community Manager
Affnook
“In a crowded market, the biggest competitive edge is no longer just features — it's speed.”
Jeremy Castillo
Head of Sales EU Region
NGM Game
“The providers who learn how to translate internet-native behavior into playable casino products will have an advantage beyond one trend cycle.”
Mike Waizman
CMO
ABXplay
“A good game does not automatically get noticed anymore. The lobby is too crowded for that.”
Christine Keshishyan
Head of Business Development
Dominator Play
“Solutions aren't served on a platter: you need to build, test, and adjust everything.”
Ivan Kalashniuk
CEO
7Rings Gaming
“The only thing that truly differentiates providers is product quality.”
Andrew Tsyganov & Mykola Nikulin
CEO & Head of Account Management
Belatra Games
“Simple reskins just don't cut it anymore — players spot them right away.”
Kateryna Goi
Chief Marketing Officer
Turbo Games
“Distribution can open the door, but only product quality makes players stay.”
Anastasiia Skrypnik
Product Marketing Manager
BePlay Games
“In today's market, access often matters before performance.”
Sam Mamedov
Business Development Manager
Riddec Games
“There are no shortcuts in this industry. You cannot skip stages or leap beyond your current scale.”
Alex Liutsko
Head of Riddec Games
DreamPlayGames
“Never rely on one partner activation. Always diversify markets and maintain backup marketing strategies.”
Nerses Nersesian
Sales Manager
NeverEnding
“Discipline early protects long-term reputation.”
Anastasiia Sereda
Head of Marketing
CROCO
“The main selling point is game quality from the player's perspective.”
Vadim
Head of Sales
Evoplay
“Attitude. Not the pitch. Not the booth design. That's what people actually remember.”
Diana Larina
Head of Marketing
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